inspirations and ethos
As a whole Walsh practices in print with graphic, photography and illustration design as well as branding, typography, website design, and art installations, blending all formats seamlessly. She speaks of her design process and creative curative tendencies as organized folders of collected ideas. Walsh once stated in an earlier interview “Growing up, I was inspired by my grandmother’s crazy fashion. She didn’t have much money, but she was able to put together these amazing colorful outfits that were so inspiring. When I come across something I find beautiful, I collect it. I take a photo or video of it, tear a page out of a magazine, or copy a passage from a book. For photography and videos, I use Pinterest to organize all my inspirations. The more varied and obscure your inspiration is, the fresher your work will feel.”
Walsh’s ethos implies the creation of design and creative work that makes a positive impact, including the environment the work is created in. She has curated an environment that supports all individuals and causes of the utmost importance. She founded Wine & Design, a nonprofit organization that brings together women and non-binary creatives together to engage in discussion of advice and encouragement. The organization has 273 local chapters around the world.
When founding the agency a guiding principle she mentioned was, “Using (my) privilege to continue to give back to the world and to our amazing community in bigger ways. This means putting a focus on social initiatives that champion and amplify underrepresented voices, to pass on what I’ve learned to others and to give back to those less privileged.” Walsh’s work is bright and inspirational, not just because of the design choices made but because of what it stands for.
Below are images taken from Walsh’s actual Pinterest pins she has posted and organized for own inspiration.